Data Rights & Protection

Scope and Purpose of Data Protection

At DDK Health Live, we are committed to ensuring the privacy and protection of all individuals who visit and interact with our website, ddk-live.com. Recognizing the importance of personal information and its sensitive nature, we have instituted robust policies and procedures in place to comply with relevant privacy laws in the United States of America, and we adopt standards aligned with the General Data Protection Regulation (GDPR) to maintain transparency and to protect user data. Our practices are designed to provide users with clear explanations about the personal data we collect, how it is used, shared, secured, and the rights users have under applicable data protection laws. This commitment extends to every aspect of our operations, encompassing website visitors, registered users, and any individuals whose data we process in the course of providing healthcare and pharmaceutical information online. DDK Health Live maintains strict confidentiality and implements industry-standard measures to ensure that personal information remains protected against unauthorized access, loss, misuse, or disclosure. Details about data scope, user rights, data processing, and secure handling are further elucidated in the subsequent sections of this document.

Categories and Purposes of Data Collection

We collect various categories of personal data depending on the nature of a user's engagement with the website. These can include, but are not limited to, names, contact details, user-generated content, technical logs, cookies, location data, and preferences relating to healthcare topics. Each piece of personal data is collected for specific, clearly defined purposes, such as providing personalized healthcare content, communicating important updates, facilitating account management, conducting analytical research to enhance user experience, and fulfilling legal obligations. DDK Health Live never collects more data than necessary and takes reasonable steps to ensure users are informed about the nature and scope of any data collection. Our collection methods can include online forms, cookies, direct user input, subscription forms for newsletters, inquiries about pharmaceutical news, or other types of engagement with our content.

Lawful Bases for Processing Personal Data

All processing of personal data at DDK Health Live is conducted lawfully and transparently, with a legal basis underpinning each instance of processing. The primary grounds for processing include the explicit consent given by users when they engage with our website, performance of a contract where needed, compliance with legal or regulatory obligations, and pursuit of legitimate interests that do not override the rights and freedoms of the individual. Consent is requested in clear language at relevant points of data collection. Users may withdraw their consent at any time, which will not affect the lawfulness of prior processing. In scenarios where data processing is essential for fulfilling our contractual obligations or legal requirements, users are clearly informed about the necessity of such processing.

User Rights Related to Personal Data

In accordance with provisions similar to those established under the GDPR and local U.S. privacy laws, users of DDK Health Live possess several important rights regarding their personal data. These include the right to access their personal data, the right to rectification of incorrect or incomplete data, the right to erasure (‘right to be forgotten’), the right to restrict or object to certain types of processing, the right to data portability, and the right to lodge a complaint should they have concerns about data handling. Users may exercise these rights by contacting us through the appropriate channels specified below. We are committed to responding to all valid requests promptly, providing clear information about the outcome and any steps taken as a result. In cases where such requests cannot be fully satisfied due to legal or operational constraints, our team will provide a thorough explanation and advise on available options.

Sharing and Disclosure of Personal Data

DDK Health Live does not share personal data with third parties except when necessary to fulfill contractual obligations, provide requested services, comply with legal requirements, or protect the rights and safety of users and the public. Third-party service providers engaged for technical operations, analytics, or customer communications are contractually bound to adhere to strict confidentiality agreements and are prohibited from using data for purposes beyond those stipulated in their agreements with us. We never sell, trade, or otherwise transfer user data to unaffiliated parties without explicit consent. If disclosure is required by law or by a legitimate governmental request, DDK Health Live takes all reasonable steps to notify affected users unless prohibited by law. Any cross-border data transfers are handled in accordance with relevant regulations, and safeguarding measures are employed to protect data during such transfers.

Security and Retention of Personal Data

Security is a fundamental aspect of our data protection practices. DDK Health Live uses advanced security protocols, including but not limited to encryption, access controls, secure hosting environments, and ongoing security assessments, to ensure the integrity, confidentiality, and availability of personal data. All employees and contractors are trained in data security best practices and are bound by obligations to maintain data privacy. Personal data is retained only as long as necessary for the purposes set out in this policy or as required by law. Upon request or when data is no longer needed, information is securely deleted or anonymized using industry-approved methods. We regularly review our retention policies and update them to align with technological advancements, regulatory changes, and evolving user expectations.

Children’s Privacy Provisions

DDK Health Live is designed to provide healthcare and pharmaceutical information for a general audience and does not knowingly collect or solicit personal data from children under the age of 13. If we become aware that we have inadvertently received personal information from a child under 13 without verifiable parental consent, we take immediate steps to remove that information from our records. Users who are minors should seek guidance from a parent or legal guardian before submitting any personal data on our site. If parents or guardians suspect that their child has provided personal data without their consent, they are encouraged to contact us at [email protected] so that we can address the issue promptly and in accordance with applicable legal requirements.

Contact Details for Data Protection Inquiries

All inquiries, requests regarding user rights, complaints, or concerns related to personal data processing and protection should be directed to the designated owner and data controller of DDK Health Live. Contact information is provided below for your convenience and reference. We strongly encourage users to reach out if they require assistance exercising their data rights or if they have questions about our privacy and data protection practices.

• Email: [email protected]
• Owner: Elliot Farnsworth
• Postal Address: University of Bristol, Senate House, Tyndall Avenue, Bristol BS8 1TH, United Kingdom

We ensure that all communications received are handled confidentially and with the utmost importance. Our team remains dedicated to resolving any issues or concerns and to fostering trust in the careful stewardship of your personal data on DDK Health Live.